#1 Jewelry Buyer in Frisco & West Plano

Since 1997, we have been a trusted jewelry buyer, now serving clients in Frisco and West Plano. With decades of experience, we provide the highest payouts for fine jewelry, gold, diamonds, watches, and estate pieces. Our commitment to fair pricing and transparency has made us one of the largest estate jewelry buyers across multiple states.



As one of the largest estate jewelers in the Southwest, we continuously acquire fine jewelry directly from individuals through our private buying offices to supply our retail stores. This direct process enables us to offer the highest prices without acting as a middleman.


What you can expect when selling your jewelry:

  • Thorough In-Person Jewelry Evaluation
  • No-Obligation, Full Cash Offer
  • Instant Payment If You Choose To Sell

Check both locations for same-day availability.

Call or text to come in today!

#1 Jewelry Buyer in Frisco & West Plano

★★★★★
I had 3 other offers for my Cartier bracelet and diamond ring and Don gave me the best price.
Stephanie J.
Google Review
★★★★★
We met with Jill at Estate and sold over $4200 of jewelry - outstanding service!
Mark W.
Google Review

Sell Your Jewelry in Frisco & West Plano Today – Best Offers Guaranteed

Sell Your Jewelry in Frisco & West Plano Today – Best Offers Guaranteed

Certified Jewelry Experts On StaffOur jewelry evaluations are conducted by professionals trained at the Gemological Institute of America (GIA). We ensure accurate grading and expert assessments based on market demand and resale value, so you receive the highest possible offer.

Fully Licensed & Highly RatedAs a licensed secondhand diamond and jewelry buyer in Texas, we are committed to transparency and trust. With an A+ rating from the Better Business Bureau and over 1,400 verified 4.9-star Google reviews across our locations, we are a top choice for those looking to sell fine jewelry.

We Buy All Types of Fine JewelryWith a strong in-store and online customer base as a verified "PowerSeller," we purchase all types of fine jewelry, including estate pieces, gold jewelry, engagement rings, and designer brands. Whether selling an old wedding ring or a high-end luxury piece, we offer competitive payouts backed by decades of industry expertise.

4.9 Rating On Google 1500+ Reviews (across all locations)

Certified GIA Jewelry Professionals

Fair and Transparent – A Jewelry Selling Experience You Can Trust

We believe selling jewelry should be straightforward and stress-free. Our team ensures you have all the details needed to make the best decision for your valuables.

Our Jewelry Buying Process – What to Expect

1) Expert Jewelry Assessment

Your jewelry will be assessed in your presence at our Frisco or West Plano locations, considering resale value, collectability, and market demand to ensure the best offer.

2) No-Obligation Offer

After a detailed evaluation, we present you with a no-pressure cash offer, based on current industry trends. If you choose to sell, you can complete the transaction the same day.

3) Instant Payment

Once you accept our offer, we handle a few quick formalities and provide immediate payment on the spot, ensuring a smooth and efficient selling experience.

Some of Our Latest Jewelry Acquisitions

18k Cartier "Love" Bracelet
We purchased this ladies' 18k white gold Cartier "Love" screwhead bracelet, including its original box, for $400 more than the highest offer she received elsewhere.
3.07 Carat GIA-Certified Round
This platinum solitaire engagement ring, featuring a 3.07 ct. GIA-certified I-VS1 center stone, was bought for $1,475 more than another diamond buyer offered.
Men's Rolex Stainless Steel Datejust
We acquired this Men’s Stainless Steel Rolex Datejust with a factory-fluted bezel, paying $875 more than the next best offer from another watch buyer.
★★★★★

I almost sold my jewelry to another buyer, but I decided to get a second opinion from Tyler. It was the best decision. I walked away with $600 more in my pocket!

Jaden T.

Google Review

Sell Your Jewelry with Confidence – We're Here to Help

As a trusted estate jewelry buyer in Frisco and West Plano, we have built our reputation on exceptional service, expert evaluations, and fair pricing. Whether you're selling broken gold pieces, estate jewelry, or luxury brands like Cartier and Tiffany & Co., we ensure you receive the best possible offer.


If you're ready to sell, visit one of our private buying offices in Frisco or West Plano. We’re open five days a week with same-day appointments available for a smooth, hassle-free experience. Stop by today to discover the true value of your jewelry!

Check both locations for same-day availability.

Call or text to come in today!

The Estate Watch & Jewelry Company

7121 East 5th Avenue, Suite 23, Scottsdale, AZ 85251