Leading Diamond Buyer in Frisco & West Plano

For more than two decades, we have built a reputation as a leading diamond buyer in the Southwest and now proudly serve clients in Frisco and West Plano.

Many diamond buyers act as middlemen, reselling to larger dealers, which often results in lower offers for sellers. As a direct buyer and one of the largest estate jewelers in the Southwest, we source diamonds directly from sellers for our retail stores. With over $25,000,000 in fine jewelry, we can offer higher payouts than typical resellers.

What to expect when selling your diamond:

  • Comprehensive in person diamond evaluation
  • No obligation competitive cash offer
  • Immediate payment for your diamond

Check both locations for same-day availability.

Call or text to come in today!

Leading Diamond Buyer in Frisco & West Plano

★★★★★
I took my 2.75 carat cushion cut diamond to Don at Estate and he made me the highest offer...by far.
Susanna J.
Google Review
★★★★★
I went to another diamond buyer and he offered $1750 less than Jill did.
Mark W.
Google Review

Get the Best Price for Your Diamond in Texas

Get the Best Price for Your Diamond in Texas

GIA Certified Diamond Experts
Our diamond evaluations are conducted by professionals with advanced training from the Gemological Institute of America (GIA). With industry-leading expertise, we ensure accurate grading of your diamond’s color, clarity, and cut, allowing us to provide the highest payouts based on market value.
Fully Licensed with Outstanding Reviews
As a licensed secondhand diamond and jewelry buyer, we have built a reputation for trust and transparency. We proudly hold an A+ rating from the Better Business Bureau and have received over 1,400 verified Google reviews across all locations, maintaining an impressive 4.9-star rating.

Top Buyer of 1+ Carat Diamonds in Texas
With a vast network of buyers both in-store and online, we maximize market reach to offer the best possible prices for your diamonds. Whether selling a GIA-certified diamond, engagement ring, or loose stone, we ensure a competitive, top-dollar offer.

4.9 Stars On Google - Over 1400 Reviews Across Our Locations

Certified GIA Diamond Professionals

Trusted and Transparent – Your Reliable Diamond Buyer

Selling your diamond is a significant decision, and working with a trusted buyer ensures peace of mind. Our transparent process guarantees a fair and competitive offer, backed by expert evaluations. Whether it's an engagement ring or a loose diamond, we provide the best value.

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Our Diamond Buying Process – Step by Step

1) Diamond Evaluation

Our expert diamond buyers will carefully assess your diamond while you are present at our Frisco or Plano offices. We evaluate its color, clarity, cut, size, and lab certification (if available).

2) No-Obligation Offer

After a thorough assessment, we provide a competitive, no-obligation cash offer based on current market trends. If you choose to sell, you can complete the process the same day.

3) Immediate Payment

Once you accept our offer, we finalize a few simple forms and issue instant payment on the spot. Selling your diamond has never been easier or more transparent.

Some of Our Most Recent Diamond Purchases

3.07 Carat GIA-Certified Round
We purchased this platinum solitaire engagement ring featuring a 3.07 ct. GIA-certified I-VS1 center stone, offering $1,475 more than a competing diamond buyer.
1.65 Carat Cushion Cut Halo Ring
This 14k White Gold 1.65 Carat Cushion Cut Halo Diamond Ring was acquired for $875 more than the highest offer the seller received from another jewelry buyer.
2.06 Carat Radiant Cut Gold Ring
Our team recently bought this 14k Yellow Gold 2.06 EGL USA-certified K-VS2 Radiant Cut Diamond Ring, exceeding another buyer’s offer by $650.
★★★★★

I compared two different jewelry stores before selling my diamond ring with Tyler. I can see why they're rated so high!

Grace J.

Google Review

Thinking About Selling Your Diamond? We’re Here to Help.

As a trusted estate jewelry buyer, we have built a reputation for providing expert evaluations and top-dollar offers for fine diamond jewelry, including Cartier diamond watches and high-value engagement rings.


If you're looking to sell your diamond in Frisco or West Plano, visit our private buying offices. We are open five days a week with same-day appointments available for a smooth and hassle-free selling experience. Schedule your appointment today!







Check both locations for same-day availability.

Call or text to come in today!

The Estate Watch & Jewelry Company

7121 East 5th Avenue, Suite 23, Scottsdale, AZ 85251

​​480-946-9940