How to Create Your Perfect Custom Designed Diamond Jewelry

Choosing to have an artisan make custom jewelry is a personal decision that allows the wearer to show their uniqueness, passions, and experiences in a wearable piece of art. While mass-produced pieces generally fill the market, the desire for creating your own special jewelry collection that fits your own aesthetic, is gaining more popularity.

The market for customized jewelry continues to grow with each passing year with the desire of those who want to commemorate a special occasion, express one’s personality, or simply seek a one of a kind statement piece.

You can bring your creativity and vision to life with custom jewelry in details that reflect your style, preferences, and special story with exceptional pieces like a diamond engagement ring, wedding rings, an heirloom-quality necklace, exquisite diamond stud earrings, statement bracelets, and diamond pendants. The possibilities are limitless!

There are countless occasions that you may want to celebrate with custom-made diamond jewelry. Special days like Mother’s Day, anniversaries, birthdays, or graduations. Special events like weddings and engagements are the perfect time for customized wedding bands or a solitaire diamond engagement ring! A special achievement that has been on your wishlist of accomplishments can also be commemorated with fine jewelry.

Custom jewelry can be a symbol of love tailored to fit the wearer perfectly. Whether it’s a ring, necklace, bracelet, or earrings, a custom piece can be designed to match the wearer’s specific measurements and preferences for comfort and fit. This ensures the jewelry not only looks beautiful, but feels comfortable to wear.

From selecting the finest gemstones to collaborating with skilled artisans, the journey of creating custom jewelry is a deeply personal and rewarding experience that culminates in a wearable piece of fine jewelry as unique as the person who wears it. 

In this blog, we will cover some faq’s (frequently asked questions) that you may have about the design process.

Define your Vision

A good starting place is to clearly define what you want. This includes the type of jewelry (hoop earrings, diamond necklace, bracelets, wedding bands, etc.), the style (elegant, vintage, modern), and the specific design elements (precious metals, intricate designs, etc.).

You may want to consider doing an in-store visit to look for ideas, inspirations, and possibilities. Perhaps you have a special affinity for a specific animal or floral idea you want to include in your jewelry piece. Maybe you would like to add special gemstones into a cuban chain or a diamond tennis bracelet.

The following examples may give you some inspiration to spark your creativity: a multi-shape floral collar necklace, panther stud earrings, an emerald and diamond tennis bracelet, an opal, diamond, and ruby freeform pendant, a green tourmaline rainbow sapphire and diamond ring, and a channel set with round diamonds and baguette diamond earrings.

Setting Your Budget

You will need to determine what your budget is for the custom piece of fine jewelry that you want created. The type and quality of materials used in the custom piece will impact the final costs. Precious metals like gold, platinum, and silver, as well as gemstones like diamonds, rubies, and sapphires can vary greatly in price depending on factors such as purity, size, and quality.

Implementing a quality diamond means taking into account the 4c’s (cut, clarity, color, and carat weight) of the diamond. The choice of buying natural diamonds versus lab grown diamonds will have a direct impact on your budget. Lab diamonds may be more affordable, but they are not considered to be of equal value to natural diamonds.

The complexity of the design will also influence the cost. Intricate designs with detailed craftsmanship may require more time and skill to create, which will increase the overall cost of the piece. More customization options like engraving a nameplate and additional gemstone accents can increase the cost of the custom piece.

It’s essential to discuss your budget and preferences at the beginning of the design process with the jeweler or designer to find a custom jewelry option that meets your needs, while staying within your price range.

Finding a Reputable Jeweler

You will want to find a reputable jeweler who has experience creating custom diamond pieces. Look for reviews, testimonials, and examples of their work to ensure they have the expertise and craftsmanship you are looking for.

Setting Up a Consultation

Set up a consultation with the jeweler to discuss your vision for your custom diamond jewelry. Bring along any inspirational photos, sketches, or ideas you have to the meeting. During the consultation, the jeweler will discuss design options, materials, and the customization process.

Selecting Your Diamonds

When creating custom pieces that include diamonds, you will want to discuss the quality and characteristics of the diamonds that you want to include in the piece. It is important to consider factors such as the 4Cs (cut, color, clarity, and carat weight). You will also need to discuss what diamond shape and size you desire.

Getting certification from a reputable gemological laboratory for your diamonds is recommended. This certification provides important information about the quality and characteristics of the diamond.

Below are some examples of diamond engagement ring shapes. The shape of your gemstone will have a significant impact on the look of your piece. Displayed are the marquise shape, an emerald cut, pear shape, round diamond cut, oval shape, and a cushion cut.

Design Process

Creating the Design

You will want to work closely with the jeweler to create the design for your custom diamond jewelry. The jeweler may provide sketches or digital renderings to visualize the design before it’s finalized. Your choice of precious metals (yellow gold, white gold, rose gold, silver, etc.) and gemstones should be decided by this stage. 

Be sure to communicate your feedback and any adjustments you’d like to make. Ring sizes, chain length and width, clasp, center stone, etc. should be established. Also, ask if the jeweler will provide a warranty for your jewelry.

Approve the Design

Once the design is finalized, review, and approve it before the jeweler begins crafting the piece. Confirm all the details, including materials, dimensions, customizations, and the expected timeline it will take to make your jewelry piece.


Trust your jeweler to bring your custom design to life with meticulous craftsmanship and attention to detail. The length of time it takes to create your special piece will depend on the complexity (i.e. scrollwork or filigree) of the design.

Final Inspection

When accepting the finished piece, inspect it carefully to ensure that it meets your expectations and specifications. Pay attention to details such as the setting (prongs, channels, bezel, pave, etc), symmetry, and overall quality of the craftsmanship.

Maintenance and Insurance

Talk to your jeweler about what is the best way to clean and maintain your new fine jewelry. You will want to make sure that your special piece lasts! Many jewelry stores offer professional cleaning for your jewelry collection. Your jeweler can tell you if your piece will need specific care.

Final Thoughts

Owning custom jewelry offers unparalleled opportunities for personalization, quality craftsmanship, and meaningful expression. From the careful selection of diamonds to the meticulous attention to detail in design and fabrication, each custom piece represents a collaboration between the wearer and the artisan, resulting in a timeless treasure that goes beyond trends and speaks to the heart.

With its ability to capture cherished memories, celebrate milestones, and embody individuality, custom made diamond jewelry stands as a testament to the enduring beauty and significance of craftsmanship tailored to the wearer's desires, making it a cherished heirloom for generations to come.

At The Estate Watch and Jewelry Company (in Scottsdale) we have been hand crafting custom jewelry for over twenty five years. Our master jewelers have the expertise and skill needed to help create your custom diamond jewelry. Come see us as you begin your journey in creating your one of a kind custom piece of diamond jewelry that has quality craftsmanship and lasting sentimental value!